Avalanche Advertising
Cleveland, OH216-816-2260
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Service · AI and automation

Avalanche Analytics

Avalanche Analytics is our reporting platform: ad data, CRM data, and call transcripts in one view, delivered every week. For owners who want to see where the dollar landed, not a dashboard they have to decode. A-WALL: 169 quote requests traced to $272K in closed orders on $48,537 of ads.

Proprietary tech

We built the layer that lets us post the numbers.

Every campaign reports up through Avalanche Analytics, the reporting platform we built. Ad data, CRM data, and call transcripts in one view, so the number you see is the number that landed. Avalanche Intelligence is the AI layer on top of it. Every call transcribed and summarized. Every lead scored before a person picks it up. Missed calls texted back automatically. Budget pacing alerts before the month gets away from you. Clients-only, and none of it runs on an off-the-shelf dashboard.

Two product surfaces
Avalanche Analytics
Avalanche Intelligence
AI call summaries
Lead scoring
Missed-call text back
Budget pacing alerts
Client reports · No login required
analytics.avalancheadvertising.com / clients / sample-firm / overview
Product preview · Sample data
Avalanche Analytics/Clients / Sample Firm / Overview
Performance Report · Month to date
Sample Firm · Pro Services / Cleveland
Google AdsLSALocal SEOReputation Mgmt
May 1 to May 31, 2026
MTDLast 7dLast 30dLast MonthCustom
Overview
Month over Month
Local SEO
Leads
Reviews
Combined
Platform Performance
★Leads
348
+18.2% vs prior
$Cost per Lead
$71.32
−9.4% vs prior
$Ad Spend
$24,820
+12.4% vs prior
↗Conv. Rate
8.45%
+1.2% vs prior
☏Calls
212
+22.4% vs prior
✎Form Fills
136
+14.1% vs prior
Avalanche Intelligence

Monthly lead audit. AI-rolled up.

Avalanche Intelligence reads every lead in your monthly report: how good it was, which ad brought it, and what to do next month. The summary you used to have to write yourself.

Avalanche IntelligenceAI
Monthly Lead AuditMay 2026 · 348 leads
AI rollup of every lead this period. Google LSA is your strongest channel at $48 CPL. Form fills trail calls 2:1; worth checking where the form loses people. 64% of leads scored high quality, up 8% vs April.
High
224 · 64%
Mid
89 · 26%
Low
35 · 10%
↗ Next month · Shift $1.2K Meta → LSA for a projected +18 qualified leads at current CPL.
Avalanche Analytics

Lead-level detail. Filtered and exportable.

Every lead tagged by source, channel, and quality. Calls, LSA messages, and form fills in one table. Export to CSV any time.

05/18
CALL · LSA
High
Call summary: New caller contacted firm regarding a service matter. Intake confirmed appointment for next week.
05/15
CALL · PPC
Medium
Call summary: Inquiry about service area. Caller out of region; declined intake.
05/15
FORM · ORG
High
Form fill: Booked consultation through site contact form. Routed to attorney.
Avalanche Intelligence

Pacing alerts before the month ends.

Live budget tracking by platform with projected end-of-month spend. Catch over and under pacing before the damage is done.

Budget Pacing · MayOverpacing
$6,700 spent$9,000 budget
Google AdsUnderpacing
$608 / $1,500Pace 60%
LSAOverpacing
$6,093 / $7,500Pace 120%
Operating layer

Avalanche 360 · AI + Automation

Our AI and automation platform: intake, follow-up, routing, and the agents that answer when your team cannot. Where every lead is captured and worked, from first touch to booked job.

Reporting schedule

Monday delivery, monthly close

A client-specific board lands Monday morning. End-of-month rollup ships the first business day. Same format every time, across home services, professional services, B2B, and events.

Open books

Every number has a source

Every number on the board has a named source: Google Analytics, Google Ads, your Google listing, and call tracking. Ask and we export it for you. No black boxes.

Guides

Verticals

Ready when you are · Intro call

Thirty minutes.
No deck.

Thirty minutes with Todd. Not a sales engineer, not a pitch deck. Tell him what you run, what you're trying to grow, and what you've already tried. You'll get a straight read on whether we can help, and if we can, a real proposal.

  • 01We talk about your business. What you sell, where your calls and leads come from now, and what growth you're after.
  • 02What you've tried. What's worked, what hasn't, and what it's been costing you.
  • 03A straight answer. If you're already in good hands, we'll say so. If we're a fit, you'll get a proposal: priced, scoped, in writing.