I built Avalanche
because the receipts
were missing.
I started Avalanche in Cleveland in 2010. The pattern I kept seeing in the businesses that came to us: an owner paying an agency every month, getting a report that looked great, and never seeing a single line that tied that spend back to a booked job. The reports were beautiful. The work was invisible.
That's the part of this business I've spent sixteen years trying to fix. Not the creative. Not the targeting. The receipts. If you can't see where your dollar landed in your own books, the dollar didn't really exist.
We built Avalanche Analytics because I got tired of writing the same explanation in every month-end review: here's what Google Analytics says, here's what Google Ads says, here's what your CRM says, and here's why those three numbers don't agree. The platform reconciles them. The Monday board ships at nine. The audit trail is in your inbox.
We use AI where it makes the receipts better: transcribing and summarizing every call, scoring leads before anyone picks up the phone, flagging pacing before a budget gets away. We don't use it to write your plan or run your account. A person does that, and you'll know their name.
We commit to six months because the loop needs that long to ship and compound. After the initial term, the relationship runs month-to-month. If we're not earning that renewal, you shouldn't be paying for it. Sixteen years in, that's still the deal.
If you're an owner with revenue to defend and you've ever felt like your marketing budget was running you instead of the other way around, that's the conversation I want to have. I take every first call personally. Thirty minutes. No deck.