In 2010, Avalanche started as a small video production agency. Our job consisted of spending countless hours on pre/post production, and when the project was finished, we would hand a video file to our client(s) and send them on their way. Months would go by and we would follow up to see how the video performed, and they would often say something like “we uploaded it to YouTube, but it’s only gotten 100 views”. An idea was born… What if we produce the content, AND get that content in front of their ideal customer? But would that be enough? We learned very quickly that is just the beginning of what’s possible. We developed strategies to take our clients potential customers all the way through their sales funnel. From the first touch point, all the way to butt in the seats, wallet out customers.