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toThey say that the best camera is the one you have with you, and we’re NEVER without our smartphones. The camera quality is getting so good, artists in film, TV, and music are starting to push the boundary of what’s possible with a phone.
Capturing professional videos with only a phone is now becoming a reality. To create video content for your business, you no longer need to invest in thousands of dollars in equipment. Just reach into your pocket!
In this article, we will share three tips to help you capture quality video with only your smartphone camera:
- Pay attention to the audio quality
While you might be paying attention to the video itself, if the audio quality of the footage is unusable, your final video product will not be of quality.
If you’re planning to use the audio from the shot video itself, you should consider using an external microphone to ensure clean and crisp audio. If you can’t afford a standalone microphone, you’ll need to make sure the phone is as close to the subject as possible. That way, the sound you want the viewers to hear will be heard loud and clear. If you’re interested in an external mic, here are some smartphone mics available now. Remember, audio is HALF of your video, so if your audio sucks, so will your final video.
- Focus on good lighting
No matter the camera you’re using, keep in mind that poor lighting will always result in bad quality videos.
Before you hit record, make sure always to keep the area well lit so that you stop any grainy footage from popping up. A good rule of thumb is to find the nearest natural light source. Nothing beats a large window!
If the area you’re working in doesn’t have enough light or has too much light, you can add backlight or cover some light if needed. Another way to fix these problems is to use the settings on the phone. Most smartphones today come with an autoexposure feature, so that’s a good way for you to adjust the footage quickly.
- Keep the footage steady
The shakier the camera, the blurrier and more distorted the footage you’re going to get. The only way to fix this problem is to smooth it out!
The first way to do so without any help from other pieces of equipment is from practicing to stand still and keeping your hands supported. However, this isn’t ideal for an extended shooting session. If you need to move, you can invest in tripods or stabilizers. These tools will ensure that the camera is perfectly still, allowing you to shoot sharp, high-quality video. Here are some smartphone stabilizers currently on the market.
Capturing a professional video on a smartphone is no longer an impossible feat. With technology continuing to advance, the cameras in these little devices have been getting better and better. However, no camera in the world is going to compensate for bad video skills. Remember the tips we’ve shared with you so that you’ll be able to create the best videes for your business.
If you’re looking for a video production agency in Cleveland, get in touch with us today to find out how we can help you!